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Worldwide Partners, Inc., (WPI), headquartered in Denver, Colorado, USA, is the world's largest network of owner-operated, independent advertising agencies with over $3,9 billion in advertising billings under management. WPI is the 9th largest marketing communications network in the world, public or private and currently has 95 partner agencies in 55 countries with over 150 offices worldwide. The agency partners own Worldwide Partners rather than Worldwide Partners owning the agencies. Each partner agency owns 100 shares of Worldwide Partners stock. WPI currently has over 20 clients being serviced worldwide by partner agencies, including Avon, Caterpillar, Columbia Sportswear, Adobe, Guardian Industries, Wal-Mart, Saudi Arabian Airlines, Pfizer, Group Santander and Novartis. Al Moffatt is President/CEO, Lisa Kettman-Kervinen is Director of EMEA operations out of Finland, and Aw Tai Heng is Director of Asia Pacific operations out of Singapore. Worldwide Partners started with five founding agencies in 1938 in the Southwestern part of the United States as a way for advertising agencies to share management insights and best practices in the burgeoning ad industry. One of the founding partners, Mithoff Burton in El Paso, Texas, is still a part of Worldwide Partners today. ==Published Articles== *(European Agencies Compensated for Ideas, US Not - Media & Marketing, April 14, 2009 ) *(Marketers Cutting Budgets More Than Expected - Brandweek, March 16, 2009 ) (Ad Spend Forecast Bleaker Still - Adweek, March 16, 2009 ) *(Outlook Grim for A-Rod as Endorser - USA Today, February 11, 2009 ) *(Agency Clients Slash Budgets 20% or More, Digital Only Bright Sport - Marketing Charts, February 2, 2009 ) *(Agency Execs Mired in Malaise - Adage, August 20, 2008 ) *(Ad/PR Agency Leaders Guardedly Optimistic - Adweek, October 6, 2009 ) 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Worldwide Partners」の詳細全文を読む スポンサード リンク
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